Growing strawberries is a business idea. Where should you grow berries? Costing: and in jest, but seriously

    • Strengths
    • Business registration
  • 2. Sales of strawberries
    • Option 1. Sales through own outlets
    • Option 2. Sales through shops and supermarkets
    • Staff
  • 4. Financial calculations
  • 4. Conclusion

The high profitability of sales of strawberries is due to high consumer demand and high cost relative to products with similar properties. The demand for strawberries, in turn, is provided by excellent palatability, appetizing appearance and some psychological aspects, for example, a favorite dessert or romance.

It is believed that fresh ripe strawberries are available only in the summer season, in the rest of the year they are used in canned or frozen form. Imported strawberries from abroad are mainly used to decorate sweet dishes and desserts, due to their high cost.

By using special technology and varieties of strawberries that bear fruit all year round, it makes sense to organize an enterprise for the production (growing) of strawberries with subsequent retail sales.

1. Business plan for growing and selling strawberries

Strengths

  • high profitability of the project;
  • free market;
  • no strong competition.

Option 3. Home delivery service

The service is relevant in a large settlement, as additional way implementation. Exclusively new idea sales of strawberries. Supermarkets that deliver groceries to your home or to order do not focus on strawberries. A well-conducted marketing campaign and advertising is required.

To sell strawberries and draw up contracts with customers, you need to issue a number of permits:

  • declaration of conformity GOST R. Characterizes the check for standardization, compliance of the product with its description. Detailed Features are recognized in the bodies of the SES;
  • phytosanitary certificate. Data on the document and its execution are provided by Rosselkhoznadzor.

3. Fixed assets for growing strawberries and equipment for sale

Organization of strawberry cultivation

  • land plot area not less than 120 sq.m.,
  • greenhouse buildings,
  • racks for growing strawberries,
  • system drip irrigation,
  • garden tools and other equipment according to technology.

Organization of sales at the point of sale

  1. commercial premises(rolette) on 5-8 sq. m.,
  2. refrigeration equipment for storing strawberries,
  3. refrigerated showcase,
  4. electronic balance,
  5. container for storage and packaging.

Staff

With established production, 1-2 workers are needed for maintenance:

  • strawberry picker, technologist. Collection and organization of strawberry cultivation.
  • strawberry picker, handyman, driver.
  • distributor on point of sale.

Requirements for staff - the presence of a health book and a desire to work. In general, staff is needed when expanding production, growing strawberries on 80 kV. m. can be serviced by yourself.

Watch the video - "A way to grow strawberries all year round"

4. Financial calculations

According to the technology, the predicted harvest 4.4 - 5.1 kg ripe strawberries per month from 1 sq. m.,

The minimum harvest per month will be 4.4 x 80 = 352 kg;

Analysis of the cost of strawberries is determined by the ratio of the sum of the prices of different periods to their quantity, on average, the cost is 400-500 rubles/kg.

Estimated yield is 352 kg x 400 rubles. - costs = 140800 rub./month minus variable costs and the percentage of fixed costs, including depreciation charges.

4. Conclusion

Thus, the sale of strawberries is profitable and profitable business. It is important for this to draw up a business plan for growing and selling strawberries, what will be the costs and income from your activities.

It is better for farmers to build medium-sized greenhouses (100 - 120 sq. M). Polycarbonate can be replaced with a double layer polyethylene film, but such a coating will have to be updated in 1-2 years.

Large greenhouse farms more often use steel-framed greenhouses covered with glass. The pitched roof structure provides good natural light and keeps the snow out. Glass retains heat well, but it costs significantly more than film and polycarbonate.

Strawberries are grown in industrial conditions in a rack way, or they use hanging dutch technology. Industrial greenhouses for strawberries with such placement saves space and facilitates harvesting. It is also possible to plant strawberry bushes directly into the ground.

Hydroponic technologies reduce the cost of the process, but significantly worsen the taste of berries. They acquire a characteristic watery taste and lose their aroma. A greenhouse with a blank wall made of cinder blocks will help save on heating. Usually the northern wall is made deaf.

The blocks reliably protect the greenhouse from the cold wind, besides, they can provide additional heating according to the principle solar battery. The greenhouse must be equipped with a ventilation system and drip irrigation, good lighting.

Business Advantages and Disadvantages

Business growing strawberries in a greenhouse has many advantages which makes it particularly attractive to beginners.

  1. Strawberries are very popular. It is willingly bought by both end users and shops and enterprises. Catering.
  2. Competition is low, strawberries are present on the market in sufficient quantities for no more than 3 months a year.
  3. Imported berries are significantly inferior in taste and aroma to domestic varieties grown in the ground.
  4. In the winter-spring period, the margins for strawberries increase significantly.

Among the shortcomings business can be noted:

  • costs for the construction and equipment of greenhouses;
  • high cost of electricity for heating;
  • need for registration legal entity to work with shops;
  • during the summer season, the markup on products is reduced.

Variety selection

For perfect fit remontant strawberry that does not require pollination. Both early and mid-season varieties can be planted indoors.

It is important to choose options with fairly dense berries that tolerate transportation well. Consumers prefer brightly colored large strawberries correct form with rich aroma.

Among the most popular varieties:


Entrepreneurs with experience in greenhouse economy, recommend choosing varieties of Russian, Dutch, American and Polish selection. They take root well in protected ground, do not get sick and give good yields.

Greenhouse equipment rules

Still under construction it is important to consider the system. Most convenient option– combine biofuel with artificial heating. Under ground is laid infrared cable or the pipes along which he is chasing warm air. For heating, you can use an electric boiler or a fire, as well as potbelly stoves.

Prepare biofuel, mixing horse, pig or goat manure with straw, spilling the mixture with water, covering it with a film and leaving it for several days. The rotted manure is laid out under top layer soil. This mixture maintains the temperature in the greenhouse up to 25ºC.

Very important point – soil preparation. Strawberries need a light mixture of equal parts of turf and humus with the addition of ash and mineral fertilizers.

To optimize the acidity, a mixture of superphosphate and potassium chloride is suitable. The soil must be thoroughly loosened.

For suspension technology you can use a peat-perlite mixture, which must be steamed. The prepared substrate is poured into plastic sleeves and placed on racks installed along the walls of the greenhouse. Nutritious the mixture retains moisture well and accelerates the development of strawberry bushes. The Dutch system increases the yield of strawberries, allowing you to shoot 8 kg of berries from one sleeve.

strawberry care

The grown seedlings are planted in the greenhouse. When using Dutch hanging technology, each bush is placed in a separate pot filled with a nutrient substrate. When planted in the ground bushes placed in rows with a distance of 30-45 cm. To optimize irrigation and maintenance in the greenhouse right level humidity, an automatic drip system should be installed.

The soil should not dry out, but flooding is also unacceptable. Stagnation of water in the soil provokes a disease of gray rot, which can destroy the crop. Humidity in a greenhouse should not fall below 80%. After the bushes take root, you need to ventilate the room daily.

Once every two weeks it is required to make mineral fertilizers: ammonium nitrate and potassium chloride diluted in water. After the start of flowering, gradually raise the temperature in a greenhouse, this will speed up the ripening of berries, make their taste bright and rich.

Accounting for income and expenses

Before starting work, a detailed business plan, taking into account upcoming expenses and projected income. The list of expenses should include:

  • lease or purchase of land;
  • building materials for greenhouses and the cost of its construction;
  • greenhouse equipment (ventilation, irrigation, lighting system);
  • purchase planting material, fertilizers and insecticides;
  • fare;
  • registration of a legal entity (required for working with retail chains);
  • salaries of hired personnel.

Growing strawberries in a greenhouse all year round as a business is not cheap for a private trader.

Construction and equipment of a polycarbonate greenhouse with an area of ​​100 sq. m will cost 90,000 rubles. You will have to pay for heating and fertilizer from 15,000 rubles per month. Another 15,000 rubles will have to be spent on the purchase of planting material, about 10,000 rubles costs the registration of a legal entity and obtaining certificates for products.

Help reduce costs:

  • use of combined fuel;
  • growing seedlings independently, from seeds;
  • renunciation of hired labor;
  • replacing polycarbonate to cover the greenhouse with a cheaper film.

Calculate the estimated income from the farm. With a yield of 5 kg per 1 sq. m can be removed from 400 kg of berries. The average purchase price is 600 rubles per kilogram. The price varies throughout the year from 200 to 800 rubles per kg, depending on the season. Thus, profit from one greenhouse will be 240 000 rubles per month. The profitability of a strawberry business in a greenhouse is from 50%.

In winter, the margin for berries increases by 1.5 times. This is due to a decrease in supply and high demand from retail chains. However, it is worth considering that heating costs also increase during this period.

Many farmers refuse from growing strawberries in winter, preferring earlier planting and extending the fruiting period until November.

If you decide to go into another growing business, or, then look at the articles on our website.

Entrepreneurs who decide to grow strawberries in winter should sign contracts with retail chains and enterprises Catering. This will help to minimize the percentage of marriage and stabilize income.

A huge part of the population loves fragrant, sweet strawberries. In the summer, everyone wants to eat plenty of this berry for the whole year. Therefore, the strawberry business can become quite a profitable enterprise. But before you start growing berries on a large plot, you should weigh the pros and cons, take into account all the difficulties and problems that may arise during this event. The material of this article talks about all aspects of the business related to the cultivation of "nutmeg strawberries".

Everyone likes strawberries, but as a rule, it is in sufficient quantities only at the beginning of the summer season - May, June. Competition among various farms and summer residents during this period is especially fierce. At the end of the season, the berry simply disappears from the shelves, and it is nowhere else to be found. IN winter period supermarkets have frozen strawberries, but they are nowhere near as good as fresh ones. This suggests that a practical and resourceful entrepreneur can build a greenhouse, grow fruitful, commercial varieties, and make year-round profits.

In addition, according to statistics, in the Russian Federation, the consumption of fragrant berries annually increases by 30-50%. This suggests that the strawberry business will be a good investment of money in the future.

You need to know that strawberries are a rather whimsical and capricious plant, but if it is produced proper care, culture gives good harvest. Growing this berry is enough interesting business, not assuming big investments. Naturally, you can only get a good profit by growing strawberries.

Advantages and disadvantages of growing strawberries in a greenhouse

Growing strawberries in a greenhouse is more convenient than growing berries in open ground. The positive aspects of greenhouse cultivation of strawberries are as follows:

  • year-round, continuous cultivation of berries;
  • crop protection from adverse weather conditions(crop losses on open ground are about 30%);
  • less land required;
  • self-sufficiency of the funds spent takes one season;
  • more chance of acceptance for sale by supermarkets;
  • V winter time demand for strawberries is increasing, which makes it possible to significantly increase the price;
  • business on strawberries can reach up to 100%;

At the same time, there are a number of disadvantages of the greenhouse method of growing berries:

  • in terms of amount, the initial costs significantly exceed the funds spent on growing on open ground ($ 120 thousand versus $ 15 thousand per 1 ha);
  • the plant will need to be artificially pollinated;
  • in terms of taste, the berry from the greenhouse is much inferior to the berry grown in the open field;
  • there is a need to increase daylight hours artificially.

What you need to know before starting an activity

Before starting a strawberry business, you need to draw up a business plan for growing strawberries, one of the points of which will be the purchase of plants. Strawberries are a perennial crop that reproduces by "whiskers". For business, you should buy strong, hardy plants obtained from primary and secondary "whiskers". It is most effective to grow varieties that have a fairly developed rosette and a good strong root system. You should also pay attention to the percentage of yield of the variety.

The preferred varieties are:

  • Elsanta;
  • Will;
  • Kama;
  • Cambridge;
  • Red Capulet;
  • Glima;
  • See and others.

In addition, you need to purchase a room in which strawberries will grow. There are greenhouses of the following types:

  • the structure is covered with a film;
  • glass building;
  • polycarbonate building.

Cultivation of strawberries in a greenhouse covered with a film is the cheapest, therefore it is acceptable for most of the beginning businessmen. However, the film is not able to protect plants from frost, in connection with this, this type of room is dangerous to use.

For the construction of a glass greenhouse, it is necessary to establish a foundation, the room is quite voluminous, but at the same time it is transparent and suitable for installing heating.

The installation of a polycarbonate greenhouse will require significant costs, but in this case the foundation is not needed, and the service life of such structures is quite long. If you plan to do business thoroughly, it is better to choose a polycarbonate greenhouse. In addition, at the initial stage of the business there is no need to attract additional employees, the work is quite feasible.

As mentioned earlier, cultivating a crop in the winter requires a decent initial investment. There is an opportunity to save money by applying the "Dutch" method. This method is suitable for small areas (garage, room in an apartment, etc.).

The meaning of the "Dutch" method is to use a special plastic bag, 2 - 2.5 m long, which is filled with peat and perlite. In this bag, you need to cut holes in a checkerboard pattern 7-8 cm in size, into which seedlings are planted. Irrigation pipes are required. Filled containers can be identified anywhere - a barn, garage, balcony and others, while taking into account their number per 1m2 - 3 bags. artificial lighting also an important point to keep in mind.

How to care for strawberries

First of all, it is necessary to plant seedlings of the plant in peat bags with drainage holes. The soil is purchased at a specialized store, it can also be collected in the garden. First, the soil must be moistened with a solution of manganese in a strong concentration. If the soil is brought from the garden, it must be fed with fertilizer, which contains nitrogen, potassium, magnesium, phosphorus. In the last days of March, strawberries are ready for transplanting into the ground. In order to increase the level of productivity at the end of one season, the land should be plowed again. It is also necessary to water the seedlings without fail. Watering is done purely at the root as needed, while the leaves and berries should remain dry. In this regard, the drip irrigation system works great.

In winter, strawberries must be protected from frost. Therefore, it is necessary to install a suitable temperature regime for culture, best within 18-20 degrees. In addition, strawberries need to be fertilized with fertilizers that contain nitrogen, and you also need to pollinate plants artificially.

Implementation Difficulties

In development and prosperity strawberry business it is important to collect high-quality berries. This must be done very carefully, do not pour strawberries, do not move to avoid damaging the fruit. It is best to collect strawberries in those boxes in which the berry will be delivered to the place of sale. The most suitable container is a basket, as well as plastic box, with a capacity of 1 to 3 kg. Depending on the season, there are other ways to implement. Life experience suggests that summer period most profitable to sell strawberries on the market. In winter, the bulk of the goods, about 80%, are sold to supermarkets. Under such circumstances, it is necessary to control the quality of strawberries, as shops are very demanding in this regard.

One of the ways to sell strawberries is to sell them to those who process the berries into juices, jams, add them to yogurts, and so on. About 30% of the total mass of products is sold through this channel.

The level of profitability of the strawberry business

The profitability indicator indicates how well the product pays off, this is the ratio to the cost of production. The profitability of strawberry production is determined by the cost of the berry or, in other words, by the sum of all funds spent on its cultivation.

The cost includes expenses for seedlings, fertilizers, rent for the premises, payment of wages to workers, and so on. The use of the "Dutch" method greatly reduces costs. Entrepreneurs - singles can not attract additional labor force As a result, labor costs are significantly reduced. On average, in 2012, the cost indicator was at the level of $1.5 per 1 kg.

In the off season, it is difficult for the consumer to find strawberries, and the businessman has the opportunity to set any markup on his product. This indicates a chance to get an easy income. Thus, on average, 1 kg of berries was sold at a cost of $6. Today's methods make it possible to achieve yields in the range of 40-50 tons. At the same time, the net income is $225 thousand, and the profitability of the enterprise is quite decent - 75%.

Difficulties in growing strawberries

The berry growing business has its challenges.

  1. It is necessary to pay attention to the issue of heating in winter. Insufficient heating or its absence makes it impossible to sell berries in the winter.
  2. Plants need continuous regular care. Not everyone can do year-round plant care, which consists of various types works. This situation requires the involvement of additional labor.
  3. Growing berries in a greenhouse is quite a costly process in terms of finances. But, at the same time, the payback period is short - only one season.

Strawberry production as a commercial activity

Growing berries is a costly and time-consuming process, but a serious and correct attitude to business quickly brings income. If you decide to go into this type of business, you need to ask and consult with knowledgeable people(summer residents, farmers) about the cultivation of crops in the winter, revisit the above material, study other sources on this topic. It must be remembered that strawberries are in demand in any season, in summer and in winter. This suggests that this product will always be bought, therefore, make a profit.

Strawberries are considered the most popular berry, which both adults and children enjoy eating. Surely everyone had to notice that in the summer it is full of sale, but in the cold periods of the year, when you most want juicy and fragrant berries, find strawberries in fresh almost impossible. Why not try to take advantage of this and start your own business? Growing strawberries as a business can bring huge profits: it does not require much cash investments, and even those pay off in the first year. Strawberries are a sought-after product, so the risk of incurring losses is minimal. But in order to achieve the greatest success, you should carefully study all the nuances associated with this business. This includes choosing a place to grow strawberries, caring for the crop, possible difficulties, questions regarding implementation. finished products, financial aspects, etc.

The main goal of any business is profit, so it is important to study all the ways to grow berries and choose the most profitable one. It all depends on the type of soil used, which are three:

  • Open;
  • Closed;
  • Protected.

Open ground - these are ordinary beds under open sky. This method not suitable for growing berries on a large scale, as there is a high risk of damage to the crop due to weather conditions. In addition, the ripening of strawberries in vivo falls at the beginning of summer, and this indicates high competition.

Growing strawberries in the open field is unprofitable if you plan to consider this occupation as a business.

Closed ground - containers (bags, pots, boxes) located inside special structures or rooms, in which, instead of natural heat and light, artificial substitutes are used (heaters and lighting). The essence of the method is to organize an ideal microclimate. Method unprofitable: payment costs electrical energy so high that the income from the resulting crop will be little tangible.


You can grow strawberries in bags, but in this case expect high electricity bills

Protected ground - standard type film greenhouse. Due to the film inside the greenhouse, conditions suitable for growing strawberries are formed - there is no need for additional heating. Plants are also protected from rain and other climatic phenomena. Result: indicators of quality and quantity of the crop are much higher (about 20-25%), product properties are improved (berries are easier to store and transport). The protected soil method is divided into two subspecies: planting is carried out in ordinary soil or substrate - they are peat and other substances. It is more practical to use a substrate: in this case, the greenhouse can be located in the same place as much as you like. On the other hand, this entails additional costs.


The most cost-effective way is growing strawberries in a greenhouse

Business requires a serious approach, so you need to objectively evaluate the advantages and disadvantages of the greenhouse method.

  • Quick return of spent funds;
  • The ability to grow strawberries at any time of the year and not worry about weather conditions;
  • High demand for products in the winter period entails high income and high profitability of the business;
  • Possibility to supply berries to supermarkets.
  • Insufficiently high palatability, in comparison with strawberries grown in natural conditions;
  • The need for artificial pollination of plants.
  • primary expenses.

Initial budget and expected profit

To establish a business, you should calculate the approximate cash costs that will be required at the initial stage. The most profitable type of growing strawberries has been determined, so you need to take care of the territory on which the greenhouse will be located, materials for its construction, soil for plants and related tools, fixtures, etc. A greenhouse can be built not only on the basis of a film coating - this is the simplest and most affordable option. If you intend to seriously engage in the cultivation of strawberries for a long time, then you can build a glass or polycarbonate type greenhouse. The second option is the most reliable, but also the most expensive. However, in such a greenhouse, plants are not afraid of frost.

The next step is to select a specific crop variety. It is recommended to use strawberry varieties that are characterized by high yields and strong roots. Varieties most High Quality: Elsanta, Cambridge, Kama, Volya, Red Capulet, etc.

An interesting nuance regarding the choice of varieties: you need to make sure that the amount of the crop is at a certain level. When all the plants in the greenhouse are fruiting at the same time, the ripening process turns into a long period of "downtime", so you need to stock up different varieties strawberries: early, medium and late ripening.

At the initial stage, as a rule, there is no need for additional staff: all work can be done independently. Hiring workers is justified if it is planned a large number of greenhouses.

A 10 m² greenhouse will be enough to start a strawberry growing business. To build a greenhouse, you need to spend about 15 thousand rubles. It is also necessary to add monthly expenses for its coverage. 1 m² of area accommodates about 100 strawberry seedlings (taking into account the possibility of planting plants in two levels). Thus, for 10 m², approximately 1000 seedlings will be required, which will cost the gardener 12 thousand rubles. Additional costs include the cost of transportation, packaging, storage of products and are individual for each case.

From 1 m² you can get from 25 to 35 kg of strawberries, and from 10 m² - 250-350 kg. In June, 1 kg of strawberries can be sold at a price of 40-50 rubles, that is, you can earn at least 10 thousand rubles - this is the first minimum income. In winter, the cost of 1 kg of strawberries rises to 280 rubles, which means that the minimum profit will be 70 thousand rubles. The first income can be expected two to three months after planting seedlings. Thus, all expenses will pay off with the first profit, and during the year you can harvest 4-5 times.

It is necessary to rationally place containers, pots, boxes and other containers for planting seedlings in an equipped greenhouse - this is one of the secrets of a successful business start. To place as much as possible more plants, it is enough to equip the room with shelves in several rows.

Among gardening entrepreneurs, the "Dutch" method of growing berries is popular, which has proven to be more economical than traditional methods. Its essence lies in the fact that polyethylene bags are used as containers for planting seedlings. The size of one bag is from 2 to 2.5 m. Beforehand, holes are made in the bag for plants and watering is provided. It has been established that the drip irrigation system is the most effective: leaves, strawberries do not tolerate excessive moisture, so you need to water the plants at the very root and not too plentifully. Peat with a mixture of perlite is used as soil.


Supporters of standard methods of growing berries need to plant seedlings in soil purchased from a specialized store. You can use ordinary soil and treat it with a solution of potassium permanganate, as well as fertilize with substances containing phosphorus, potassium, nitrogen and magnesium. Optimum temperature for growing strawberries is 18-20°C. top dressing nitrogen fertilizers happens periodically.

An important stage in the process of growing strawberries is artificial pollination, which is mandatory in protected/closed ground conditions. Pollination is carried out during the flowering period of plants, which lasts 1-4 days for one flower, in general - several weeks, depending on the crop variety.

Pollination methods:

  • Manual method - suitable for small greenhouses, consists in the daily processing of each flower with a soft brush (for drawing);
  • Using a fan - the device is placed in the greenhouse and turns on towards the flowers;
  • Installing a hive with bees is effective on large plantations, the hive should contain a bumblebee family that quickly pollinates the plants without causing damage to them.

Harvesting, storage, sale

Subject to strict adherence to all rules and recommendations in relation to the cultivation of crops, the approximate amount of crop that can be harvested from 1 m² is from 30 to 40 kg. Growing strawberries is only half the battle, as it is important not to destroy harvested crop and sell it, delivering to the buyer in in perfect shape. It is not recommended to pour berries from one container to another, as this negatively affects their appearance and shelf life. It is best to prepare boxes for harvesting immediately and sell strawberries directly in them. Should take care of cold store, the purpose of which is the storage of berries. Strawberries keep much longer in a cool environment.

The last stage that worries the entrepreneur is the sale of goods. Finding a buyer, establishing trade relations is required in advance, since strawberries do not tolerate delays. One of the best options for selling a product is selling to supermarkets, which readily purchase greenhouse vegetables and fruit due to their properties (long shelf life and attractive appearance). Another opportunity to profitably sell strawberries grown in a greenhouse is to offer them to industries that process berries for further use of raw materials. This is how preserves and jams, juices, etc. are made. Finally, fruits and berries good quality health-improving institutions, such as children's camps, are always welcome. The type of strawberry marketing depends on the season. Supermarkets buy berries in large volumes in winter, strawberries sell well in the market in summer.


In summer it is best to offer strawberries on the market, in winter - to sell to supermarkets

Business profitability

To determine how profitable the sale of a particular product is, it is enough to compare two financial indicators, in this case, the money spent on growing strawberries, that is, the cost, as well as the funds earned on its sale. The cost price includes all expenses required to open and develop the business up to the delivery of the crop to the buyer. Profitability this business is at the highest level, especially if you try to keep costs to a minimum (use economical methods of growing strawberries, refuse to work staff, etc.). The maximum income can be obtained by selling strawberries in winter, when it is most difficult to obtain berries. This gives the supplier the right to significantly increase the cost of their products. Cultivation of strawberries can be effectively used as profitable business idea, turn it into an established process that will bring good income. The main thing is to adhere to the basic rules, take into account all the subtleties and possible difficulties that may stand in the way of a novice entrepreneur.

The existing statistics on the consumption of berries in the country show that Demand for strawberries is growing by about 20% annually. The berry has excellent taste and contains a lot.

Modern technologies and varieties bred by breeders make it possible to grow strawberries and closed ground. Get a harvest. These features of strawberries allow you to turn its cultivation into a profitable business. Product profitability in winter can be up to 300%. Such profitability is difficult to obtain when growing other agricultural crops.

Each entrepreneur draws up a business plan for the commercial cultivation of strawberries independently taking into account individual characteristics each specific project.

It should include:

  1. Description of the cultivation method chosen for breeding the strawberry variety, its yield, distribution channels, etc.
  2. Cost estimate for organizing a business.
  3. Marketing analysis of the market.
  4. Harvest plan.
  5. Forecast on business profitability and project payback period.
  6. Description of possible risks.

Commercial cultivation of strawberries can be profitable if a number of conditions are met. These include requirements for minimum size landing areas. They should be at least 10 sq.m. To obtain a stable income from sales all year round, it is necessary choose the right variety. He must bear fruit 3 times a year including the winter period.

Important! For implementation through retail chains needed state registration legal entity or individual entrepreneur.

To organize a business you will need:

  • initial capital for the purchase of planting material, fertilizers, equipment and the construction of a greenhouse;
  • land well lit by the sun;
  • knowledge of the technology of growing strawberries;
  • plan for selling berries.

How much can you earn selling strawberries?

Income depends on various factors. The selling price of the product depends on the region of sale. In the southern regions of the country, the cost of a berry 30-40% cheaper. The choice of plant variety, proper care and top dressing affect the yield of strawberries.

The practice of growing and selling shows that from 1 weave of strawberries you can get 30-50 thousand rubles income for 1 harvest. These figures can be guided when planning commercial cultivation. Rational use greenhouse area and properly selected varieties allow you to collect 1 sq.m up to 90 kg per year.

Harvest in closed areas 10 sq.m will be 900 kg. average price sales is approximately $4. The annual sales revenue can reach up to 36 thousand dollars. The cost of cultivation will be approximately half of the proceeds received for the products.

Cultivation requires diligence and the presence of a certain baggage of special knowledge. You can get them on special courses or on your own with the help of specialized literature.

Important. Ground berry brings less revenue compared to grown in a greenhouse.

This is due to the cost difference. Prices for strawberries during the period of mass harvest are much lower than in winter. Low incomes are offset by lower growing costs during this period. Most high costs of organizing a business fall in the first year.

This is due to the need:

  • greenhouse construction;
  • business registration;
  • purchase of planting material.

Embedded costs paid back within 1 year. The best option commercial cultivation is its cultivation in open and closed ground. The sale of planting material can become a source of additional income.

How much money is required to start?

The amount of funding required depends on the size of the planned business. The cost of organizing it depends on three main factors:

  • landing area;
  • growing method;
  • need for hired labor.

The cost of organizing the process in a greenhouse is higher than in open ground about 30-50%. You need to buy land near the proposed place of sale. This will significantly reduce the transport costs for the delivery of strawberries to the sales network.

Suitable for agricultural land. Their cost is much lower than other categories. In such areas you can build temporary buildings. They can accommodate refrigeration equipment and inventory. When purchasing greenhouses, it is worth giving preference to greenhouses intended for industrial breeding.

Equipment for industrial cultivation

Growing strawberries outdoors requires a small amount of equipment. It consists of:

  • components for creating a drip irrigation system;
  • agrofibre or mulching film for covering beds;
  • care equipment.

The equipment of greenhouses depends on the chosen cultivation technology. In any case, you will need to purchase:

  1. Equipment for space heating. The temperature should not be below 22°C.
  2. Lighting. The best option lighting - sodium lamps with a power of at least 400 watts.
  3. Irrigation and humidification systems. Relative Humidity air should be in the range of 75-80%.
  4. Refrigeration equipment.

When growing in a greenhouse in bags, hanging equipment is purchased along with the container.

Which OKVED is suitable?

When registering a legal entity or individual entrepreneur, their type of activity is determined, which is assigned an OKVED code. Growing strawberries is agricultural production.

Registration KFH is mandatory when grown on areas of more than 1 hectare.

On plots of a smaller area, private household plots are being carried out. Income from the sale of products grown on a personal farmstead is not taxed. The general OKVED code for agricultural crops is 01. The clarifying subparagraph 01.13.21 applies to strawberries.

Growing in greenhouses all year round

The greenhouse way of organizing a business significantly increases its profitability. Among the advantages of growing strawberries indoors:

  • year-round harvest;
  • more efficient use of landing areas;
  • high profitability.

Need to use specially bred varieties breeders for closed ground. The main problem with this method is pollination. It is carried out artificial way with a soft brush.

In industrial greenhouses for pollination of plants, you can install small bee hives or select remontant varieties for planting that do not require artificial pollination.

You can grow it in three ways:

  • directly in the ground;
  • in pots;
  • in polyethylene bags.

The most productive and less troublesome way is to use hydroponics. Among the best varieties for cultivation in closed ground: "Sonata", "Florin", "Kama" and "Elsanta". For an even harvest it is advisable to plant varieties with different terms maturation.

Three types of greenhouses can be used. Each of them has its own advantages and disadvantages.

Type selection

The cost depends on the type of construction.

The soil

Soil quality plays an important role. The optimal soil for berries is one that consists of 2 parts of turf and 1 part of humus.

This mixture is enriched with:

  • ash;
  • superphosphate;
  • potassium chloride;
  • ammonium nitrate.

When landing, they dig to a depth from 18 to 20 cm. Digging depth of black soil should be 25-30 cm. Before the start of digging on the surface of the earth crumble organic fertilizers. Best to use chicken manure. Compost or peat is introduced into the soil at the rate 1 bucket per 1 sq.m.

Watering

Grows well in moist soils. Water it as it dries, but at least once a week during growth. During flowering and fruiting, watering is carried out at least 2 times a week.

Important. Soils in the bodies dry out much more slowly than in the open ground.

You need to water at the very root. Watering depth should be at least 30 cm. After it, the soil is loosened. Due to this, the roots are saturated with oxygen. The amount of watering depends on various factors. Each type of soil has its own relative humidity standards.

They make up:

  • for sandy soil during flowering and fruiting - 65-70%;
  • For clay soils during the growing season - 80%;
  • for sandy soils after harvesting - 60-65%.

Organization costs

The cost of organizing a business depends on the chosen method of cultivation.

Loading...
Top