Download a detailed business plan. Ready-made business plans for small businesses with calculations

successful commercial activity impossible without good business plan. Every successful entrepreneur owes his success to a well-planned plan of action.

A detailed business plan with calculations will help you avoid mistakes and achieve the desired result as soon as possible. In this article, we will look at why such a plan of action is needed.

What is it and why is it needed

The business plan is Full description your future business. By acting according to the plan, you must succeed and get the maximum possible profit.

The business plan contains the following data:

how much money will be needed to start the project;
what are the main expenses and incomes;
payback of the project and how it can be interesting for investors.

If you are planning to attract additional investments in your project, then without a detailed concept with calculations that show how profitable the project can be, not a single investor will dare to entrust you with their funds.

Moreover, a detailed business plan may be of interest to your future employees. Every self-respecting specialist, before getting a job, will ask about the goals and prospects for the development of the company.

Of course, the business concept is most beneficial for you, the entrepreneur. After all, it is you who needs to analyze everything, evaluate your strengths, get acquainted with what you expect from your project.

Business plan structure

In order not to burn out, the business plan should be as complete as possible and reflect all significant aspects of doing business.

Consider what it consists of:

a short description of the idea or summary. This section states general idea about the project, goals, conclusions;

detailed description of the project. Here you should describe what you will receive income from. Characteristics of the product, what makes it unique, differences from competitors, etc.;

marketing analysis. This section allows you to evaluate the market, assume sales volumes, evaluate direct and indirect competitors;

marketing plan. Includes a description of possible advertising campaigns, the cost of their implementation, marketing strategy. It is also permissible to include in it the method of pricing, as well as the distribution of goods;

production plan. This aspect is considered only when the entrepreneur decides to link his business with production. The production process is difficult to describe, because it also includes a description of the purchase of raw materials, the search for suppliers, production costs;

organizational plan. It is here that there are calculations on how many employees the organization needs, positions, organizational chart of work, a description of the interaction of officials;

financial plan. The most interesting and useful section. So, it contains all the basic information about the financial component of the future business. Expected income and expenses, project financing schedule, indicators of how effective the project will be, break-even point. It is this section that interests you and investors in the first place;

risks. Project risks can be completely different, ranging from competitors to unscrupulous suppliers. This section lists all possible risks and ways to minimize them.

As you can see, a ready-made business plan with calculations is a rather complicated document that requires a professional and comprehensive approach. Of course, you can try to compose it yourself. However, just imagine that this will be the first business plan in your life that cannot be 100% accurate and correct.

Most entrepreneurs today follow the easier path, which, however, always ends in success. When creating your own business, you can use a ready-made product that will not only be of high quality and as useful as possible, but also carry the correct calculations.

Functions

A ready-made business concept gives the entrepreneur the basis for doing business. It was not compiled by him, that is, it does not carry a subjective coloring. A ready-made business plan in a certain direction can be taken as a basis by an entrepreneur for its further refinement.

A ready-made business plan with calculations can be used for any type of business, whether it is manufacturing, agriculture or catering. A ready-made business plan, compiled by specialists, performs several important functions in an organization, the main of which, of course, is a strategic function.

Only a specialist who knows all the currents and directions of the market is able to draw up a strategy for the organization. Determining the course and direction of your actions is the basis for the success of any business.

In addition to the strategic, the business concept performs the following functions:

activity planning. Associated with the strategic function, but aimed more at assessing the development of the organization. Management of business processes within the company, as well as the gradual opening of new directions is also included in this function;

investment. The role of investment in the life of any self-respecting company cannot be denied. In order to get success and reach the maximum profit on initial stage investments are required. It is up to the entrepreneur to attract investors or bank loans. However, in any case, when attracting a source of financing, a ready-made business plan will be required.

So, a business plan with calculations provides a complete picture of the organization, including an analysis of its activities, its position in the market, and advantages over competitors. Moreover, it determines the marketing strategy of the company as well as the organizational structure.

Benefits of using a turnkey solution

For a beginner in business, a plan for developing your business is what will help you not to go astray and not burn out. The plan is filled not only with advice, but also with ideas, as well as ways to implement them.

A ready-made business plan will also be appreciated by advanced entrepreneurs who know that the best solution in any issue is to transfer the management of the issue into the hands of a specialist, and not to undertake its implementation yourself.

For a beginner turnkey solution contains a maximum of useful information, including recommendations on choosing the form of ownership and taxation system.

As a rule, ready-made unified business plans contain recommendations that will suit almost any company. Moreover, it includes calculations, including a financial forecast.

In addition, the finished business plan contains information on the costs associated with taxation and deductions in off-budget funds, as well as tips on how to optimize the process of deducting taxes and fees in the company.

The broader the business plan covers the activities of the organization, the better. After all, it depends on the details of the presentation how much it will contribute to the efficiency and profitability of the entrepreneur's activities.

In no case should you save on the purchase of a ready-made solution, because. buying a ready-made business plan with calculations for a small business is an investment in your future successful project.

A properly prepared business plan is the main assistant to an entrepreneur, without which successful businessman definitely not enough. Opportunities, problems, ways to solve them, financial indicators - all this contains a business plan, which is compiled by experts in their field, will lead the entrepreneur to success.

I am glad to welcome regular readers and a new audience! Today we will continue talking about starting your own business. To help you, I offer a ready-made business plan with calculations for small businesses. And those who are used to relying on themselves will learn how to properly compose it from scratch and adapt it for a specific case. When you read the article to the end, there will be no questions left!

Business Plan Key Success Factors: 3 Key Rules

A business plan is a document that brings an idea to implementation in a form that is understandable to an entrepreneur and investors. It analyzes the situation and describes the mechanisms of the systems involved.

The following rules will be the basis for drawing up the plan:

Unbiasedly determine the current level. Employed but want to start a business? You will need to consider what you have: skills, connections, availability of start-up capital and premises - everything plays a role.
List a specific outcome. Starting a business with the wording “I want to become rich” is dooming it to failure. Determine the market niche, profit level, turnover.
Consider the steps that will lead to the designated outcome. Be logical and conduct additional analysis if you are not sure of the knowledge.

Stick to these rules, whether you want to impress investors or are building a project for yourself. Constantly ask the question, “Why does a business need to succeed?” The key to success can be a successful product, the qualifications of the team, the influence of partners, etc. Having found the answer, use the advantage to the maximum, and the result will meet expectations.

Business plan structure: main sections

Thinking about how to make business plans for a small business yourself? Adhere to a clear structure that will allow both you and your partners to navigate the document.

Title page layout

The name of the project is written on the title page. , indicate the amount of investment and the expected payback period. It is also appropriate to provide information about the organization: address, contact numbers, full name of the owner.

Writing a resume: briefly about the main

The summary is the first section of interest to potential contributors. So that this acquaintance with the project does not end, state the essence of the idea. Focus on the goals and objectives, list the necessary resources and methods for implementing projects. Be sure to highlight why the offer is unique.

Finally, let's get down to the numbers:

necessary for opening investments;
project start date;
the planned and actual time for the return of funds.

Finally, state the expected profit. No need to use lengthy stories about the benefits of the enterprise: it is enough to make a competent calculation.

Setting Goals and Objectives: Be Concise

In the "Goals and Objectives" section, the position you plan to take is determined. Mention the technological processes necessary to achieve the result, but do not go into details - you will provide information in the appendices. The main task is to tell why the proposal wins against competitors. But avoid unsubstantiated statements, because every word must be supported by facts.

Do you want to emphasize the originality of the idea? List patents and copyright documents. Indicate ways for further development so that investors see the long-term benefits of cooperation.

Carrying out market analysis, identifying the desired segment

After conducting a market analysis, you will determine the availability of available niches. Need to consider internal state the chosen industry and the influence of external factors (for example, a difficult economic situation, a shortage of personnel). Take into account the risk of facing competition and tell what advantages your product has.

To improve the effectiveness of the plan, define the market segment. You will need to draw up a portrait of the buyer, considering the following:

age;
social status;
needs;
reasons why the client will contact you.

Defining a portrait potential buyer and his needs, assess the capabilities of the enterprise. Special attention should be given to this part if you plan to open a new business.

The description of the product or service is presented with an emphasis on the benefits of the consumer. Simply put, do not tell what a great product you have, but describe why the client needs it.

The list of characteristics and properties should include the following:

the product's name;
appointment;
enumeration of the main properties and short story about secondary;
definition of competitiveness;
availability of copyrights or a license (if they are only to be obtained, mention this point);
information about deliveries, guarantees, availability after-sales service;
description of appearance;
availability of certificates;
performance characteristics;
disposal methods.

Describing items will make planning easier and help you understand which properties need improvement.

Marketing Analysis and Plan: Promotion Strategy

The task of marketing analysis is to develop the image of the product and determine the promotion strategy. When you outline the circle of buyers and set the required volume of goods, consider ways to convey information to the audience.

It will be easier to formulate the needs of future buyers by answering a number of questions:

Describe what they are purchasing now that your product is not on the market. List popular suppliers, volume of purchases, indicate the average price.
The hardest part is understanding why a consumer prefers a certain product. When buying kitchen utensils, the client can choose a set with the largest number components, bet on convenience or evaluate attractive design. You need to determine his motivation, which will help desk research, telephone surveys and expert interviews.
Ask the main question: “How to get my product to buy?” It is possible to attract customers with promotions, participation in exhibitions, sending out flyers, and providing free samples.

The nuances of work depend on whether the activity is aimed at a wholesale or retail consumer, whether you are going to involve legal or individuals etc.

Production and organization plan

In the next section, you will list the stages of production, mentioning the availability of facilities, equipment, and personnel. Describe everything in detail; if a partner is involved in the business, the costs must be clear to him. It is also necessary to calculate the cost of production, making an adjustment for variable factors.

In the organizational part, the implementation schedule is given, the deadlines are indicated. Legislative acts regulating activities in the selected area are also listed.

Financial plan: calculate the funds

In 70% of cases, the reason why startups close is the lack of funds. To avoid this prospect, make a financial plan. It includes the following:

plan of income and expenses;
project implementation period;
approximate balance for the 1st year of operation;
breakeven analysis.

For investors to evaluate the prospects, provide a debt repayment schedule. Focus on the rational use of funds by reducing costs. But save wisely: one of the mistakes that doom entrepreneurship to failure is underestimating upcoming expenses.

Risk Analysis: Spare yourself the surprises

Finally, consider situations that threaten your business and suggest ways to solve problems. The right strategy will attract investors and make your job easier.

The structure of the business plan can be changed by adding paragraphs and applications. If you have an idea of what you are going to do, then you can do it.

New tool at work: SWOT analysis

After learning how to write a business plan, you will take on the strategic part. It is necessary to identify external and internal factors that affect the development of the organization, and describe the current situation. A SWOT analysis will help you cope with the task, which implies that you highlight 4 aspects of the project:

The versatility of the method allows you to apply it in any area, whether you choose a farm or a car service. Use does not require special knowledge, just avoid common beginner mistakes:

revaluation strengths;
attempts to pass off a disadvantage as an advantage;
intentional or accidental ignoring of minuses.

To get results, be honest with yourself: you can remain silent about the shortcomings when conducting advertising campaigns, but when writing a business plan, a mistake will be fatal. First of all, look at the product or service through the eyes of the consumer, evaluate the strengths and weak sides. Be meticulous and use different sources: consult with the team, conduct testing, create several SWOT tables for relevant market segments. And so that you get an idea of how to conduct analytics step by step, look at an example:

Business plan for an atelier

The option of opening an atelier is suitable for novice entrepreneurs with skills in tailoring and repairing clothes. After all, despite the abundance of stores, finished products remain standardized. Fashion trends put individuality at the forefront, so there will be no shortage of customers. You just need to think about how to attract them and convert them into the status of regular customers.

First steps: define goals and think over the price

Even a small business will need a business plan that defines goals. I recommend the following to them:

creation of a profitable organization;
receiving income;
Satisfying consumer needs for tailoring and repairing clothes within a particular region.

As legal form choose sole proprietorship as accounting requirements are simpler and tax fees are lower. Then define the range of services provided, which will include:

sewing new clothes;
minor repairs old;
restoration.

Although tailoring remains the most expensive service, most profit will bring repair. This is due to the fact that the creation of a new model takes an average of 14 days, and you can put an old thing in order in 15-30 minutes. The cost of repairs starts from 200 rubles, which will ensure a quick payback if there are customers.

Choice of premises and equipment

Location remains a key factor, so look for accommodation in mall or on the 1st floor of the building. The option with the shopping center is more profitable due to the traffic, besides, the customers of the stores will want to fit the purchased clothes on the spot on the spot.

But it will be easier to equip a workshop by making repairs in an ordinary apartment. Keep in mind that accommodation on the upper floors is acceptable in cases where you already have an established customer base.

Ideally, the atelier is located in the city center, close to sewing shops.

Choose a room with an area of 20 sq. m. and more to arrange everything you need. At the initial stage you will need:

3 professional cars (about 7,000 rubles per piece);
special iron or steam generator (11,000 rubles);
overlock (5,000 rubles).

Not to do without furniture for equipment working area and comfortable waiting area for customers. You will have to buy the following:

cutting table;
tables for cars;
chairs;
mirrors;
dummy;
hanger for outerwear employees and visitors;
sofas and a coffee table for the waiting area.

Buy consumables as well, because respectable clients will not want to bring threads, elastic bands, zippers along with the fabric. Together with the cost of furniture, you will need to allocate 24,000 rubles.

Recruitment and pay

Recruitment determines success, so look for people who love what they do. You will need 2-3 seamstresses and a cutter, who can be found through online ads or recruitment agencies. The average salary of a seamstress is 15,000 rubles, a cutter - 20,000. A percentage of completed orders (20-40%) is added to the rate, which stimulates work better.

When hiring employees, specify the nuances of responsibility. It is not uncommon for clients to bring in expensive materials, and their damage to the seamstress or cutter must reimburse all costs.

Subject to well-conducted marketing campaigns, studios pay off in 2 years. It is only necessary to think over all stages of business promotion, reducing the share of advertising in local media. If you invest in a prominent signage, develop branded packages, send out a small discount coupon mailing list, you will soon acquire a permanent clientele.

Business plan for mobile car service

Since car sales do not stop even during the crisis, their service will become a constant source of income. A field car service is in demand: you will provide services that do not require a lift and take a couple of hours. The price will include system adjustments, checking the operation of the battery, the presence of oil and other liquids, and simple replacement of parts. At right approach the profitability of the enterprise is at the level of service stations.

What you need to start

To get started, do not do without the following:

Make sure you have a vehicle that can accommodate the necessary equipment. A Gazelle minibus, which you will rent, will do.
Of the equipment, you will need jacks (without them, you cannot replace the pads or filters) and a lounger on rollers. Also purchase a vacuum cleaner and a couple of compressors, including a suction one. The importance of having keys and other tools can be left out.
Sales will become a profit item Supplies. You will purchase oil, candles, liquids wholesale prices, and sell at retail.

To begin with, you will perform the work yourself, expanding the staff as needed. With an increase in the customer base, it is worth hiring a dispatcher who explains the nuances: you do not have to break away from business.

How to define clientele

Who makes up the clientele of such organizations? Basically, these are people who drive budget cars of old models. Their cars need regular maintenance (oil changes, brake pads, tire pressure checks), but due to busy work, the owners delay visits to the service station. The result is unplanned breakdowns, thanks to which your services will become in demand.

To find customers, do not put up ads in garages. Such niches are occupied, therefore, as part of an advertising campaign, it is better to hire a pretty girl promoter. She will hand out brochures to car owners in the parking lot, and later you will fix the remaining advertising under the wipers.

How to write text for a booklet? Offer customers to save not money, but time. Bet that they will not have to go to the service station after work, but the car will still be in perfect order. Accompanying the offer with a transparent pricing policy, you will attract the consumer.

"Distress services" are also popular: they are resorted to when the owner has lost the keys or cannot start the engine for no apparent reason.

How to increase profitability

To make the business pay off, purchase high-quality equipment and take care of the selection of employees. After all, it is difficult to find a master: people are guided by the principle “I didn’t find a job in construction - I’ll go to a car service”. If you or your employee is not qualified, then it is useless to take out a loan to open a business or purchase equipment.

It is a document that highlights all the characteristics of the future organization, analyzes possible problems and risks, their forecasting and methods by which they can be avoided.

Simply put, a business plan for an investor is the answer to the question “Should the project be financed or should it be thrown into the trash?”.

Important! A business plan is drawn up on paper, taking into account certain procedures and rules. Such a presentation of the project to some extent materializes your idea, shows your desire and willingness to work. Also, the design on paper simplifies the perception of the idea by the investor.

Self-drawing up a business plan

Drawing up a business plan yourself is not so difficult, you just need to carefully consider the idea. Before you grab onto the calculator and calculate income, you need to take a few steps.

Identify the "pros" and "cons" of the idea that has arisen. If the number of "minuses" rolls over - do not rush to give up. Some aspects can be turned in the opposite direction, think about ways to solve such "cons".
Competitiveness and market stability are important characteristics.
The sales market needs to be thought out to the smallest detail.
The payback of the product (service) and the time of receipt of the first profit will allow you to determine the (approximately) required amount for investment.

If, after such a superficial analysis, you do not want to abandon your brainchild, then it's time to take a clean slate and start creating a business plan.

It's important to know! unified structure and step by step instructions how to calculate a business plan, no. Therefore, the presence and order of the items included in the plan is determined independently. However, experts have established the most best option plan structures. If there is no experience in compiling such documents, you need to use these recommendations in order to correctly compose the work.

Structure and procedure for drawing up a business plan

The structure of a good business plan, according to economists, should include 12 points. Each of them is described below.

Title page

The following parameters are specified here:

name of the project;
the name of the organization where the project is planned to be implemented, indicating telephone numbers, addresses and other contact details;
head of the above organization;
developer (team or leader) of a business plan;
date of preparation of the document;
it is allowed to place on the first sheet the most significant indicators of financial calculations for the project.

This document is necessary to protect the copyright of the idea and business plan. This reflects the awareness of the reader that he is not entitled to distribute the information contained in the document without the permission of the author. There may also be an indication of the prohibition of copying, duplicating the document, transferring it to another person, a requirement to return the read business plan to the author if the investor does not accept the agreement.

An example of a confidentiality memorandum can be seen below.

The next 2 sections of the plan - "Brief summary" and "Main idea of the project" - are introductory. They can be used as a preliminary offer (for review) to partners and investors until negotiations are scheduled.

Brief Summary

Although a short summary of such a document is at the beginning, it is written at the final stage, as a result. A summary is an abbreviated description of the project idea and a list of the most significant characteristics financial component.

The following questions will help here, by answering which you can get a great resume:

What product is the company planning to sell?
Who wants to buy this product?
What is the planned volume of sales (production) for the first year of the company? What will be the revenue from this?
What is the total cost of the project?
How will the enterprise be formed according to the organizational and legal form?
How many workers are planned to attract?
What is the required amount of capital investments for the implementation of the project?
What are the sources of funding for this project?
How much will be the total profit (profitability) for a specific period, payback period, amount of cash at the end of the first year of the enterprise, profitability. net discounted income.

It's important to know! The resume is read by the investor first. Therefore, the further fate of the project depends on this section: the investor will either become interested or bored. This part should not exceed 1 page.

The main idea of the project

What is the main design goal?
What are the tasks of the enterprise to achieve the main goal?
Are there any barriers to the goal and how to get around them?
What exact actions does the author propose to perform in order to achieve results and achieve the goal as soon as possible? What are these timelines?

Important! It is necessary to give clear, real and explicit arguments that will confirm the confidence in the profitability and success of the project. The volume of this part is optimal within 1-2 pages.

In the same section, it is customary to use the conducted SWOT analysis – assessment of strong, weak features of the enterprise, opportunities (prospects), as well as possible threats. It is unlikely that it will be possible to make a business plan correctly and most completely without such an analysis.

The SWOT analysis reflects 2 sides that affect the life of the organization: internal, relating to the enterprise itself, and external (everything outside the company that it cannot change).

Do not forget: you describe the enterprise, not the product! Common mistake authors in that they begin to write the characteristics of the product in the “strength” column.

Here are some parameters that can be used to describe strengths or weaknesses:

high-tech production;
service and after-sales service;
multifunctionality of the product (without affecting its specific properties);
level of qualification and professionalism of employees;
the level of technical equipment of the enterprise.

External factors (“opportunities” and “threats”) include:

market growth rates;
the level of competition;
political situation in the region, country;
features of legislation;
features of the consumer's solvency.

Example

Characteristics of the industry in the market

dynamics of sales of similar products in the industry for last years;
growth rate of the market industry;
trends and features of pricing;
exhaustive assessment of competitors;
search and indication of new and young enterprises in the industry, as well as a description of their activities;
description of the consumer market, their desires, intentions, requirements, opportunities;
assessment of the possible impact of scientific, social, economic aspects;
prospects for development in the market.

Essence of the project

This section reveals the idea, the subject of the business plan. It also reflects the level of preparedness of the enterprise for the release of "public", the availability of all the funds required for this.

The most important provisions in this section are:

primary goals;
description of the target consumer segment;
key performance factors for market success;
a detailed representation of the product, the characteristics of which must be within the market segment defined above;
stage of product development (if production is launched), patent and author's purity;
characteristics of the organization;
the total cost of the project, indicating the financing schedule for the periods and amounts of investments;
required expenses initial period for a marketing campaign and the formation of a well-coordinated organizational structure.

Marketing plan

Here the tasks, goals of the marketing policy and methods for their solution and achievement are indicated. It is important to indicate which task is intended for which personnel, in what time frame it is required to complete it and with what tools. The funds needed for the latter must also be indicated.

Marketing plan is a strategy, a set of successive and / or simultaneous steps, created to attract consumers and effectively return on their part.

The investor will be attentive to such points as:

a well-developed system of comprehensive market research and analysis;
the planned volume of sales of goods (services) and its range, scheduled for time periods until the enterprise reaches full capacity;
ways to improve products;
description of product packaging and pricing policy;
procurement and marketing system;
advertising strategy - clearly articulated and understandable;
service planning;
control over the implementation of the marketing strategy.

Production plan

Everything related directly to the creation of products is reflected in this part. Therefore, it is advisable to compile this section only for those companies that plan not only distribution, but also production.

Points to be noted:

required production capacity;
detailed interpretation technological process;
detailed description operations assigned to subcontractors;
the necessary equipment, its characteristics, cost and method of purchase or lease;
subcontractors;
required area for production;
raw materials, resources.

It is important to indicate the cost of everything that requires costs.

organizational plan

At this stage, the principles of organizational strategic management of the company are developed. If the enterprise already exists, then this item is still mandatory: it determines the compliance of the existing structure with the intended goals. The organizational part must necessarily contain the following data:

name of the organizational and legal form (IP, OJSC, partnership and others);
an organizational management system that reflects the structure in the form of a scheme, regulations and instructions, communications and dependencies of departments;
founders, their description and data;
management team;
interaction with staff;
supplying the control system with the necessary material and technical resources;
company location.

Financial plan

This chapter of the business plan provides a summary economic evaluation written project, accompanied by calculations of the level of profitability, payback periods, financial stability of the enterprise.

Financial plan is very important for the investor, here he determines whether this project is attractive to him.

Here it is necessary to make some calculations and summarize them:

Risk Analysis

In a risk analysis, the author must investigate the project and discover potential threats that could lead to a decrease in revenue. It is necessary to take into account financial, industry, natural, social and other risks. At the same time, it is necessary to develop a detailed and effective plan to prevent them or minimize the impact on the company. Therefore, the business plan should include:

a list of all potential problems;
a set of methods and tools that prevent, eliminate or minimize risks;
models of the company's behavior in the event of events that do not contribute to its development;
substantiation of the low probability of occurrence of such problems.

Applications

This is the last link in the structure of the business plan. It includes documents, quotations, sources, copies of contracts, agreements, certificates, letters from consumers, partners, statistics, calculation tables used in the preparation of this document. Attachments in the text of the business plan are required to insert links and footnotes.

General document requirements

write a business plan in a clear, concise language, without long and complex wording;
the desired volume is 20-25 pages;
the business plan must cover all the information required by the investor in full;
document must be based on real facts, reasonable rational proposals;
the plan must have a strategic foundation: strict, delineated and complete, with clear targets;
interconnectedness, complexity and consistency are important features of drawing up a plan;
the investor must see the future, the prospects for the development of the project idea;
The flexibility of the business plan is a significant plus. If it is possible to make adjustments, amendments to the written project are nice bonus for the investor;
conditions and modes of control over the functioning of the enterprise should become part of the business plan.

Making a business plan from scratch without the help of a specialist is not easy, but possible. It is important to adhere to the above rules, construction structure and avoid mistakes.

The most common mistakes

Illiterate syllable

The rules of the language cannot be ignored. It often happens that the most incredible and promising idea flies into the basket along with a bunch of plans of mediocre IPs. And all because mistakes in spelling, vocabulary, punctuation and poor presentation of the text completely discourage the desire of any investor.

Careless design

The design should be the same throughout the document: bullets, headings, lists, font, size, numbering, spacing, etc. Contents, headings, numbering, names of figures and tables, designation of data on graphs are required!

incomplete plan

To properly write a business plan, you need an exhaustive amount of information. The sections of the document listed above are the minimum that should be unconditionally included in the project.

vague plan

Work should be "like in a pharmacy on the scales." Clear, specific, specific statements of goals and (important!) ideas.

Too many details

The abundance of technical, financial, marketing terms will only help in exams. For a business plan, you need to select only the most significant details. If there is a great need for a thorough description of a process, then you can put it in an application.

Unrealistic data

Such business proposals are based on assumptions. Therefore, the author needs to rationally approach the idea and have a reasonable background, a real reason supported by calculations.

Few facts

For each assumption - its justification - real, valid. Facts give the work meaning and confidence. The fountain of facts is also not worth arranging, and if you are carried away, then we look at the rule about the details.

"We have no risks!"

Rule of thumb: no business without risk. There is no such business in which "quiet, yes smooth surface." The investor knows this, and the author should also know this. Therefore, it's time to descend from the clouds to the ground and study, explore, analyze.

“And we have no competitors either!”

The competitor, as well as the risk, is always there. It can be direct or indirect. Carefully and meticulously study this topic, and an opponent will definitely appear on the horizon, waving your pen.

Neglect of outside help

Creating a business plan yourself does not mean doing absolutely everything yourself. Moreover, obtaining a high-quality result is possible through the joint efforts of several specialists. Don't be afraid of helpers!

Here is a simple example of a business plan. It should be noted that this is only one of options, and presented in a very concise manner.

Target: To produce confectionery, mainly cakes, for the inhabitants of the city. Take a leading position in the upper price segment in this market.

Tasks:
1. Create a compact pastry shop.
2. Provide manufacturing process necessary raw materials and labor force, part of which will be hired.
3. Initially occupy 30% of the market segment through the implementation of the developed marketing strategy, which involves squeezing out the main competitors with dumping prices and new recipes for the consumer.
4. Attract the missing investment funds in the bank on the security of the available real estate.

An example of drawing up a business plan for an enterprise

Consider an example of a manufacturing business plan. It is planned to open a small atelier for tailoring. Consider how promising this business is in a particular market.

1. Summary. Opening small production from January 1, 2014. Form of ownership - LLC. The planned term is 42 months.

2. General provisions. Purchase of equipment that will allow the use of a variety of fabrics and perform various finishes. It is planned to partially raise borrowed funds for the purchase of equipment and rent of premises. The tailoring service will be provided to the population, as well as legal entities in need of special clothing as well as sewing curtains and bedding for subsequent implementation.

3. Market analysis and marketing plan. AT this moment 350 enterprises are represented on the market. Due to strict adherence to deadlines and quality, it is planned to create a positive image of the company, which will allow it to occupy a niche in the market.

4. Costs. Estimated direct and variable costs, including wages and rent of premises, for 3 years will amount to 13.5 million rubles. Of these, own funds 50 million rubles. The planned volume of sales will amount to 15 million rubles, which, minus tax deductions, will make it possible to bring the project to payback by the end of the third year.

5. Production schedule. Release of 1000 units of goods.

6. Investments. Attracting partners on the terms of joint business.

Brief Example Business Plan

If you are going to open a shoe repair shop, then in the very general view The development of a business plan for an example looks like this:

– fixed costs(equipment) - 300 thousand rubles.
– variable costs(threads, glue, rent) - 10 thousand rubles.
– Required investment – 100 thousand rubles in the form of a bank loan at 23% per annum for 10 years with a progressive scale and a 1-year repayment delay.
– Form of ownership – IP
– Tax deductions of 24 thousand rubles.
– Planned revenue – 20 thousand rubles per month.
- Revenue for 1 year - 97 thousand rubles.
- Financial result - 73 thousand rubles.

As a result, the entrepreneur has a reason to invest in this project. The margin of safety is large enough so that possible deviations from the predicted values do not lead to financial collapse.

An example of a business plan with calculations

Opening a small store that sells used children's items also requires a preliminary assessment. Enterprise business plan example:

The assessment of goods purchased from the population will be made on the basis of the cost of 1 kg.
First you need to make an assortment of 100 units.
The cost of 1 kg is 400 conventional units. One product weighs an average of 1 kg. Thus, the cost of goods will be 100 * 100 = 40,000 c.u. Replenishment costs working capital will be 100 units, which equals 10,000 c.u. per month
The rent of the premises will be 10,000 USD.
Variable costs, including advertising and contingencies - $10

Sales volume in the first 6 months will be 130 items per month;
in the next - 280 products per month.
The unit price will be on average $250.
Revenue for 1 year = 130 * 250 * 12 + 280 * 250 * 12 = (10,000 * 12,000 + 40,000 + 10,000 * 12 + 10,000 * 12,000) = 420,195 - 361,240 = 58,955.
The tax will be 25,000 USD.
Financial result - 33 955 USD

At first glance, the business seems attractive, given the low entry costs and quick payback, but after performing a simple calculation, the entrepreneur will come to the conclusion that the profitability is very low and, although the risk is low (the product is in stable demand), it is unprofitable to engage in this business without reaching the scale .

View sample business plan

Schematically, planning, for example, growing vegetables looks like this:

1. Summary. Reflected here summary remaining pages.
2. Marketing part. Who will be the buyer and how will it be possible to win the market? Estimated part - 5 tons of carrots at 100,000 USD
3. Costs. Rent of a land plot and inventory - 27,000 c.u.
Remuneration of hired labor - 30,000 USD.
4. Revenue- 23 c.u.
5. Sources of funding. Bank loan for 50,000 c.u. at 18% per annum for 10 years.
6. Financial result- 9 c.u.

This activity, if the pessimistic scenario is fulfilled, will not bring income at all in the first year. In addition, an entrepreneur will be able to fully work and invest in development only after repaying the entire loan amount.

Download ready-made examples of business plans

On this resource you can download examples of business plans for free. Downloading the file makes it possible to get acquainted with more detailed calculation options that will allow not only to understand the essence, but also to make, by analogy, your own calculation-justification for the expediency of investing.

If there is no experience at all, it is not at all necessary to order the development of a specialized company. It is enough to get acquainted with an example of planning for a similar activity, where you can study in detail the features of market analysis and calculation of production costs for a particular business.

To download, click on the link:

Be sure to watch the video: “What is a business plan?”

The foundation of any business is a business plan. It helps to avoid many mistakes in the creation and development of the company, allows you to convince investors of the advisability of investing money, and assists in obtaining the necessary loans in banking institutions.

Such a document contains detailed calculations of the profitability of the future organization, the payback period of the project, the risks to which the company is exposed.

You can write a business plan yourself, spending time and money. However, most modern entrepreneurs prefer to use ready-made financial products that contain high-quality and useful information. Why?

Main features of a business plan

This document is the most important tool for the company, allowing you to choose promising directions and decide how to implement them. This is an execution and control guide to help you manage your case. A well thought out financial solution detailed calculations performs several functions:

strategic. It is used to develop business strategy. it key function when organizing an enterprise or when determining new directions for the company's activities;
investment. It is used to raise money. It is extremely difficult for modern firms to manage without credit resources. Therefore, this function allows you to determine the optimal sources of funds, find potential investors;
planning. It is used to give a comprehensive assessment of the development of the enterprise being created, as well as to manage internal processes or a new direction of activity.

As a result, the business plan provides an opportunity for analysis, positioning, comprehensive assessment and control of the future activities of the company, the implementation of marketing courses, and the development of a personnel policy.

What are the advantages of ready-made documents? What is the benefit of buying a business plan from a company that develops and draws up business plans for different lines of business?

Advantages

Business plan - business card organizations. By applying a ready-made solution made by qualified specialists, the future businessman saves time and cash, which would have to be spent on independently carrying out the activities, analyzes and calculations necessary to compile this document.

Moreover, such a study is not a guarantee of a successful start of the project. Among the advantages of using a full-fledged financial solution made by professionals, it is worth noting:

time saving. Having a ready document in hand, an entrepreneur can get a clear idea of the steps that need to be taken to achieve the goal. Thanks to the purchase of a ready-made business plan, you can overcome all the difficulties of a business with the support of professionals;
effective means of persuasion. For sponsors and investors, this document is the main evidence of the viability of the idea of the organized business, the potential of the enterprise to achieve a certain amount of income;
competitor research. A well-written document will help evaluate competing companies, identify their strengths and weaknesses, determine a free niche that at this point in time can be occupied and firmly held, winning the favor of a potential audience;
direction of travel. An effective and high-quality financial solution will help the company not only at the initial stage. With the right approach, it will allow the organization to constantly maintain the planned direction, making the necessary adjustments.

High-quality business plans are prepared by an experienced team of specialists with rich experience in a wide variety of fields. All materials are adapted for use in the Russian economy in the current environment.

The documents contain all the necessary calculations: the calculation of payback, economic efficiency, profitability and other equally significant indicators. Applications designed in tabular form will help you independently determine the required values. For example, calculate the need for money for the purchase specialized equipment until the period when these costs begin to pay off.

Features of use

A ready-made business plan is not only an opportunity to find an idea with calculations and recommendations for a wide variety of areas, but also advice on the main aspects of starting a business.

AT this case These are the most frequently asked questions from start-up entrepreneurs. What form of ownership to choose for the organization. What to look for when hiring professionals. What system of taxation to give preference.

Today, many specialized organizations offer to purchase full-fledged ready-made business plans. Moreover, the prices vary widely. How to choose a supplier of such a solution?

In this case, it is necessary that the proposed business plan contains not only general information, but also detailed calculations for all the main activities of the future enterprise. Competent suppliers of ready-made business plans calculate such expenses as, for example, the cost of social contributions for employees, tax optimization, transfer of taxes and fees to the state.

The more complete the business plan is, the more effective and efficient the activity of the future entrepreneur will be. Don't skimp on this document. After all, he is the main assistant in conducting market analysis.

It is he who summarizes the analysis of opportunities for starting or expanding a business in modern conditions, contains a structured description of all activities of the future company.

By purchasing a business plan, an entrepreneur receives not only a comprehensive analysis of the main problems that he may encounter when organizing his activities, but also ways to solve them. The benefit of using the finished document is obvious!

Where to download a ready-made business plan with calculations

You can choose the solution that suits you among a large number destinations offered by our partner Biplan (